アパレル販売員になるには？仕事内容や必要な資格などを解説！

Someone who is sensitive to trends. People who like to talk with others. People who are confident in their physical strength.

The job of an apparel salesperson is to serve customers in stores and sell clothing. While explaining the features and quality of clothing, they provide customers with information on current trends and help them select clothing suited to their individual needs. In addition, they give advice on how to wear the clothes and how to coordinate them with accessories in order to encourage customers to buy more items. It is a great pleasure to see an increase in the number of customers who like the clothing and coordination that I recommend, which leads to an increase in store sales. On the other hand, in addition to customer service, it is also important for sales associates to manage the merchandise in the warehouse by dressing mannequins to make them look attractive, neatly folding items on display, and restocking the warehouse when items are in short supply. They also perform not a few clerical tasks, such as answering phone calls from customers and compiling customer lists. They also make coordinating suggestions on the store's website and social networking sites.

Apparel salespeople work in a variety of different ways. Broadly speaking, there are employees of apparel manufacturers, employees of department stores, employees of select stores and other retailers, temporary employees specializing in apparel sales, and part-timers at retailers. Those who want to become employees of apparel manufacturers or department stores may study fashions and business at universities, junior colleges, or vocational schools. However, no specific qualifications are required to become an apparel salesperson. Even if you have not studied fashion business, you can become an apparel salesperson if you love customer service and fashion.

In the store, customers often ask questions about the maintenance of clothing, such as cleaning and washing, comfort, silhouette, and so on. In order to be able to answer such questions, it is very helpful to have the official qualifications of the "Sales Professional Certification Test (Retail Marketing Certification Examination)" authorized by the Chamber of Commerce and Industry, or the "Fashion Sales Competency Test" authorized by the Japan Fashion Education Promotion Association. In addition, the field of sales is a meritocracy. Those who can make a quick turnaround in sales and perform their work quickly and efficiently will be highly regarded. Sometimes, temporary or part-time workers can be promoted to full-time employees of a store. It is not a dream to be promoted to a manager and be in charge of a store.

キッズネットオリジナルの「なるためチャート」だよ！アパレル販売員の仕事につくための主な進路の例や必要な情報を図解しているよ。ぜひ参考にしてみてね！

Currently, it is said that "clothing is not selling well" due in part to the growing popularity of reuse (re-use) using "flea market" applications. In addition, customers who use "online shopping" are no longer visiting stores. Therefore, more and more companies and stores are valuing customers who visit their stores more than ever. In the future, apparel salespeople with more advanced skills in sales and customer service will be increasingly in demand. There is also a way for apparel salespeople to make use of their experience by changing jobs to work for apparel companies that operate online stores on the Internet.

The average annual income is 3.12-3.35 million yen. Some companies offer a meritocracy (commission-based system) in which income increases according to sales performance.

Two days off per week. Since many customers are busy on Saturdays and Sundays, we generally take weekdays off.

Department stores, shopping malls, retail stores, etc.